Keytruda

Merck’s leading cancer drug. I worked with Wildtype a shop within Omnicom Health to bring keytruda to the forefront of healthcare professionals and oncologists.

My role started as a senior art director, promoted twice to Group Art Supervisor. I worked on a array of editorial pieces for Keytruda ranging from healthcare brochures, core visual aids, ipad layouts, web layouts, email designs, and branding guidelines.

Convention Panels

At events like ASCO or ESMO, Keytruda participated with interactive panels for healthcare professionals to understand Keytruda’s benefits.

This convention panel included a fully interactive touch and tap scroll bar on the bottom to review data, patient profiles, and guidelines.

Upon completion of the 12 frames the panel will reset and loop throughout the convention.

Patient Profile Focus

Doctors and HCP’s have statistically shown that they react positively to patient profiles. This is a compiled selection of patient profiles Q & A’s for a patient profile brochure.

Prius

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